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Window Signage With A Difference

6/9/2021

One-Way Vision window signs are not new and have been around for a few years. However, they are not very common.

We have designed, printed and installed many one-way vision signs for our clients, all of whom love them. There are several reasons for this.

1. These signs allow viewing out through the window from inside the premises and allow light to penetrate while providing privacy.

2. One way vision signs block viewing through the window from outside the premises ensuring privacy inside.

3. The most compelling reason is they provide an exceptional marketing opportunity to create brand awareness at a very cost effective price point.

You often see the rear window on cars and vans featuring a one-way vision sign. These work extremely well while the vehicle is traveling on the road, especially when sitting at the lights and all around you have a captive audience. Its a great way to generate sales leads.

If you would like to know more about one-way vision signs, or would like a quote, please call 1300 85 26 85 or email sales@nonstopadz.com.au.

Are Face Masks Here To Stay?

18/8/2020

Wearing a face mask outside the home is now a reality in Melbourne as it is in many locations around the world. So if you have to wear a mask, the question you should be asking yourself is: do I use a disposable mask or a reusable mask?

Disposable face masks create waste management issues which local governments have to deal with. By comparison, a reusable mask is generally made of fabric which can be washed many times before it stops doing its job. This has clear benefits for the environment and waste management.

Reusable face masks are gaining in popularity helped by manufacturers offering a wide range of designs in a variety of colourful fabrics. They are becoming trendy and in some retail outlets are fetching prices as high as $49.95 each.

Cost is the biggest barrier with reusable masks which are offered in single, double and triple layers depending on the level of protection required. Businesses wanting to give masks to their staff and even clients will be attracted to the option of branding their masks with their logo. This is easily done using screen print or embroidery, however it does add to the mask cost.

The fabric used in reusable masks is often cotton for comfort with a non woven fabric layer between the outer and inner cotton layers to provide some rigidity. Some more expensive reusable masks offer an inner pocket to fit a health standard liner which can be easily replaced rather than replacing the mask.

If your team is in daily contact with members of the public, or are aged care workers, it is advisable to consider protecting them by issuing reusable face masks.

Please feel free to contact us for more information about face masks. We hope you and your team stay safe during this COVID pandemic.

Australia's Favourite Merchandise Item?

3/7/2020

I'm sure you'll agree. We definitely sell more stubby coolers than any other promo product. There is a very good reason for this.

Stubby coolers punch above their weight (OK they are pretty light) when it comes to everyday usefulness, business branding opportunity and cost effectiveness.

Small business owners love giving stubby coolers away to customers, suppliers, mates and even family. Their practical daily use makes them indispensible particularly in the hotter summer months when the beer must be cold but without the condensation running down the sides.

From a branding perspective, you get the entire circumference of the cooler to work with to get your brand out there. That's a lot of real estate. The low cost per unit means you can afford to buy 100 or more at least a couple of times a year.

The Beanie….what’s your favourite beanie style?

5/6/2020

If your'e old school and prefer the Traditional Beanie style, there are plenty of options to choose from. Simply choose your preferred colour, add your logo embroidered on the front to get your brand noticed and attract new customers.

Microfleece beanie style 4235

Cableknit beanie style 4189

Roll down two tone acrylic beanie style 4188

Microfleece with roll up, Cable Knit for a bit of style or Two Tone to match up with your logo, beanies never lose their appeal.

One of our suppliers recently added a new style of beanie called a “Slouch” Beanie that has a great look and feel about it. Definitely a winner with 4 colour options including fluoro yellow, fluoro orange, black and navy. The fluoro beanies also have an added benefit of a reflective stripe. I believe the reflective strip gives them an edge.

Slouch beanie style CH23

Slouch beanie style CH22

Slouch beanie style CH23

So if you’ve felt that winter chill, Beanies are a great head wear option that will keep your staff warm while looking good and your business will benefit from the brand exposure. That's what I call a win-win.

Get in touch with us on 1300 85 26 85 if you would like a quote. Our EOFY SALE will save you 10% on beanies in June.

Hats Off To Small Business Branding

25/5/2020

Small business uniforms for staff are an excellent branding vehicle that helps to get a business noticed. Staff are generally happy to be provided with a uniform especially if it looks and feels good and they don't have to pay for it. It also helps to generate some pride in their job and employer.

A nice side benefit of purchasing branded caps and shirts is that extras can be ordered and given away to loyal customers who are usually happy to wear them which generates additional exposure for the business.

#flatteningthecurve

8/5/2020

I want to share an example of a well respected Queensland business doing something positive in the current COVID-19 crisis.

Cronin Miller Litigation Lawyers in Gold Coast are thoughtfully giving to clients a bottle of branded hand sanitiser for their protection.

This initiative is both helpful and relevant during the current health pandemic. It achieves a positive outcome by offering to protect their clients, helping to flatten the curve and subtly marketing their brand.

Digital Ads Are The Future

20/4/2020

Digital ads are fast becoming a key component of any business advertising strategy. Small businesses are realising they must embrace the digital technology that is sweeping across the globe or be left behind. Digital is the future and it opens up unlimited new opportunities especially for business.

Digital ads can be found on the major social platforms like Google, Facebook, Instagram, Messenger and YouTube.

More than 2 billion people are using Facebook every month. There are 1.6 billion people worldwide connected to a small business on Facebook (source Facebook).

This huge, global audience means Facebook is a key marketing platform for just about every business. Regardless of the audience you want to reach, you’re highly likely to find them on Facebook.

Facebook is easily Australia's most widely used Social Network early in 2019 with over 17.1 million Australians aged 14+ (83%) visiting Facebook in an average four weeks, an increase of almost 4.2 million (+32.4%) from four years ago according to the latest research from Roy Morgan (published May 17 2019).

Facebook allows you to get your message in front of the people who are most likely to want your products or services. Micro-targeting features allow you to reach your exact target audience based on demographics, location, interest and behaviour. That helps your budget, conversion rates and return on advertising investment. You only pay to reach the most valuable potential customers.

Using Facebook allows you to create one ad and show it everywhere on the internet. You can run ads across Facebook, Instagram, Messenger and Audience Network. By making a single campaign, you can reach people on all of their favourite apps and websites.

To sum up, Facebook will allow your business to reach more people, more often, in more places, while driving more results.

If you would like to discuss how Non Stop Adz can assist your business using Digital Ads, please call
1300 85 26 85. Please allow a little extra time to connect with our team as they are all working remotely.

COVID-19 Update From Non Stop Adz

17/4/2020

We want to assure our valued customers and potential new small business customers that we are committed to doing everything we can to prioritise the wellbeing of our people, clients, suppliers and communities to help contain the spread of COVID-19. All our staff are following Health Department protocols for hygiene and social distancing rules.

Following the Prime Minister's request that people stay home wherever possible to avoid unnecessary contact with others, we are now working remotely.

We have recently invested in our remote working capability and therefore it is business as usual for us. We are continuing to focus on providing quality service to our clients to support and promote their business.

While our method of doing business has changed in response to COVID-19, our quality and care for our clients and people remains our top priority.

We also wanted to let you know that our suppliers are still operating as normal. If there is anything you require to help your business through this difficult time, for example, signage advising customers you are open for business, we are here for you. Please call us on 1300 85 26 85 or visit our website.

From all the team at Non Stop Adz, we send our thoughts and best wishes to you, your teams and families.

Stay well. Stay safe.

Gift Idea #4

31/1/2020

Low cost quality backpacks branded with your business logo are an excellent client gift. They are affordable for your business and are a great vehicle for carrying your marketing message for as long as the bag hangs around.

There are two ways to look at whether to give a bag to a client as a gift. The first is does it look good and represent a quality product? Remember your logo will be on the bag and and be linked to the perceived quality of the bag. The second is, is the bag useful for carrying items easily and conveniently? If the bag you choose ticks both these boxes and you place you brand on it, you can be sure the positive exposure will quickly justify the expense. That's a win win in my book.

Think about your own situation for a moment. Do you own a good looking, lightweight bag that you use on a daily, weekly or monthly basis to carry your stuff around that is too bulky to hold in your hands or place in your pockets? If yes, you'll appreciate just how valuable a good bag can be to anyone.

New bags are being created every day with more creativity and technology being applied than ever before. Call Non Stop Adz on 1300 85 26 85 to discuss your next gift that will put a smile on your client's face while promoting your business.

Gift Idea #3

14/11/2019

The Glass Travel Mug, which has been made popular by the “Keep Cup”. If you have a café or you just want your customers to have a reminder on their desk, these stylish Glass Mugs are perfect.

I recently decided to test the Aztec 350ml double walled cup (see red cup opposite) and have found the glass to be cleaner for drinking. The silicone lids are easy to clean as they turn inside out meaning you can remove all the left over tastes from your last drink. They also offer a flip lid option, if you prefer.

There are several styles of glass mugs, however I prefer the double walled mugs as they really do keep your drink hot for longer. The slender style is perfect for the car and there is a large branding area for your logo and marketing message.

There is also a regular glass Metro Cup 340ml, with good branding area.

All glass walled cups are available in a range of colours and presented in an unbleached cardboard gift box to help the environment,

Contact us if you would like a quote for branded Metro cups delivered in time for Christmas.