The answer is of course, the extremely popular stubby cooler aka stubby holder. It's an Australian icon that's been around for years and everyone loves to use them.
It's this popularity that makes the stubby cooler such a great advertising vehicle and when combined with the low cost, makes it an excellent choice for business owners wanting to get their brand out there.
The Green Beacon is a multi award winning craft beer brewery in Brisbane. They recently chose stubby coolers for a promotion to help sell cartons of beer. With a branded stubby cooler to match each type of beer, customers would receive a stubby holder to match their favourite beer, This helped to build loyalty to the product and the brand.